Enticing your readers to join your list is just a small part of your overall list-building goal. The larger component is keeping them engaged. Do that right, and they’ll reward you with more sales—not only of your products and services, but those of your JV and affiliate partners as well. That said, here’s the number […]
List Engagement: What to Mail Read More »
Email marketing truly is a numbers game. The higher your conversion rates, the larger your list will be. The larger your list, the more sales you will make. But there’s more to improving conversions and growing your list than just creating better offers and attracting more traffic. Each piece of your email list building and
Improve Your Conversions: Split-Testing Simplified Read More »
Aside from time and location freedom, the biggest benefit to starting an online business is the lack of start-up capital required. You don’t have to buy inventory to stock a store. You don’t have to spend a lot on equipment. And you don’t have to shell out cash for employees and insurance and all those
Price vs. Power: How to Choose a Mailing List Provider Read More »
Your readers have short attention spans. I’m sure that’s no big surprise to you. In fact, you probably browse the Internet at light speed, too, scanning titles and subheads, skipping to the bottoms of sales pages, and fast-forwarding through videos just so you can get to the next thing. The same is true for your
Here’s the question that’s on everyone’s mind when they start thinking about mailing lists: “Which service should I use?” You’ve probably wondered yourself, and maybe even spent a few hours (or days, or weeks) researching your options. Stop! This is not the question you should be asking (yet). And it’s exactly why so many entrepreneurs
Mailing List Management: You’re Asking the Wrong Question Read More »
